Press Hub

• Friends and family of journalists, bloggers or social media influencers – they should register for an Exhibit Hall Pass
• Film crews who are working for an exhibitor or are receiving fees as part of a marketing program – they should register as Exhibitor-Appointed Contractors
• Publishers, sales, marketing and advertising executives, and other non-editorial staff – they should register for a Media Services badge – see above.
• Producers, editors or film crews for programs in which the exhibitor pays a fee to participate
• Public relations professionals (agency or company based). If working for an exhibitor, get an Exhibitor badge from your client
• Self-published writers or anyone who cannot demonstrate a link to a credible news outlet or proof of readership or viewership.
• Public relations, advertising or marketing professionals (agency or company based) writing for a news outlet, their company website or personal blog
• Industry consultants
• Support staff for bloggers or social media influencers, including contributors, agents and agency representatives; approved support staff can receive a Guest of the Show Badge; see Media Services description and email [email protected] for approval. Non-approved support staff (family or friends) should register for an Exhibit Hall Pass
• Writers for company newsletters and websites
• Chefs or cookbook authors who are not working journalists – if applicable and you meet the requirements, register for a Food Service or Health Practitioner badge

Please present a business card from the media organization with your name and title. Badges from prior years or other events do not qualify in lieu of a business card. In addition, please provide the following: 

• Newspaper/magazine/wire service reporters or editors: A masthead or staff box from an established media outlet listing your name/title; clips bylined with your name or a link to bylined articles.
• TV or radio station producers/reporters: Link to station website with video or audio clips.
• Freelance writers & photographers: A letter of assignment from a publication or media outlet. If not on assignment, please provide a clip or link to a bylined article published within the last 12 months that is relevant to the natural and organic products industry.
• Bloggers: All bloggers must be pre-approved prior to Natural Products Expo West and may not register on-site without approval. Please email PR ([email protected]) for approval. If your application or credentials are incomplete this will affect the timing of your approval.
• Social media influencers: All social media influencers must be pre-approved prior to Natural Products Expo West and may not register on-site without approval. Please email PR ([email protected]) for approval.
• News websites/Non-Blog websites: A link to an existing site with natural products-relevant editorial content or links to bylined natural products-relevant articles.
• Internet-only Broadcasts: Links to recent (within last 3 months) natural products-relevant programming.